Nike—The Lineup

Nike Internal Digital Innovations

UX Design.

Information Architecture

UI Design.

Design System
Interface Design
Application Design

Create a resource utilization tracking application.

The Nike Digital Innovation team needed to create an online designer utilization tracking tool. The tool would help to balance resources across multiple categories and disciplines within the organization.

The Challenge.
Excel’s days are numbered.

Previously, resource tracking occurred via spreadsheets on a shared server, which caused numerous challenges: data entry collision, visibility and versioning issues, reporting issues, prolonged resource adaption issues and low-level confidence in data accuracy.

Freelance collab.
This was a freelance project where I collaborated with my brother, Eric Powell. We both contributed to the concept and design.
The Outcome.
Happy clients.

The results were excellent: real-time visibility, flexible bookings, optimized utilization, ability to anticipate resource requirements, on-the-fly reporting for stakeholders and managers and more.